by Catherine Alonzo | Apr 11, 2017 | Business
How to hire the perfect person for the job I’ve been hiring wrong. My hiring methodology has been completely, utterly, 100% incorrect. Sometimes an employee has worked out. Sometimes they haven’t. But every single time, the process has been flawed. Chances are,... 
by Catherine Alonzo | Apr 7, 2017 | Business, Marketing & Branding
How we wrote the most successful job posting we’ve ever had Once upon a time, there were two job positions. The first job was posted on February, 2016 for a Senior Associate position at Javelina. The job was advertised as paying $50,000 – 60,000 and job duties... 
by Catherine Alonzo | Mar 16, 2017 | Business
Writing my own job description with the power of the Internet It was the day after we had shared with the team that I was now the CEO of Javelina. (Read the first part of that story here). All I had was a scrap piece of paper with the answers my team had given me when... 
by Catherine Alonzo | Mar 2, 2017 | Business
One woman’s journey into the complete unknown of being a CEO I was recently named CEO of Javelina, a company that brings branding and marketing to life for the world’s most important causes so that they can change the world. We work with non-profits,... by Catherine Alonzo | Feb 27, 2017 | Marketing & Branding
Here is my prediction: if I was in Vegas, I would wager that website traffic to international accounting services firm PricewaterhouseCoopers (PwC) is seeing an unexpected bump this week. Did you know much about the company until last night’s EPIC Oscars blunder? Did... 
by Catherine Alonzo | Dec 2, 2016 | Marketing & Branding
Robust agenda for the 5th annual Campaigns & Marketing Summit in Washington, D.C. Get a first-hand look into this year’s #CAMSummit2016, with takeaways from the world’s greatest and brightest political and marketing brains. The advent of 21st Century campaigning... by Catherine Alonzo | Nov 18, 2016 | Community, Politics
Photo Credit, “I’m With her.”: Wikimedia Commons I woke up late on the Wednesday morning after election day, slightly hungover and not feeling very much. It’s not what I expected. The late night and slightly hungover feeling I expected; but, I thought I’d wake up with... 
by Catherine Alonzo | Oct 21, 2016 | Podcast Review, Politics
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed at ante. Mauris eleifend, quam a vulputate dictum, massa quam dapibus leo, eget vulputate orci purus ut lorem. In fringilla mi in ligula. Pellentesque aliquam quam vel dolor. Nunc adipiscing. Sed quam odio,... by Catherine Alonzo | Oct 7, 2016 | Podcast Review
The Diane Rehm Show recently reviewed the nationwide issues 200 million voters are deciding on this November. What do Arizona, Colorado, Maine and Washington have in common? It’s not just mountains. They are all considering minimum wage increases this November.... by Catherine Alonzo | Sep 30, 2016 | Podcast Review, Politics
The long-awaited Hillary and Donald face-off finally happened. And it was EPIC. The whole world frenzied, not least the array of political podcast hosts we adore. We couldn’t wait to hear their take: Who won? Who lost? Did it live up to the hype? Lucky for you, we...