by Emina Karic | Jul 28, 2017 | Marketing & Branding
It’s no secret that social media is the primary platform to market the newest music to hit the airwaves. But, while platforms like YouTube, Facebook and Spotify are all the common go-to apps for the latest hot single, one platform is taking a different approach:... by Emina Karic | May 19, 2017 | Marketing & Branding
How Ed Sheeran’s New Album Divides and Conquers the Online Market Who knew that a humble guitarist from Suffolk, England could receive over 50 million worldwide Spotify streams in one day? That’s the magic of Ed Sheeran. Ed is a force to be reckoned with and is... 
by David Waid | Dec 5, 2016 | Marketing & Branding
Photo Credit, top “Carly for America” stickers: politico.com You might want to put this election behind you, but why not pause a moment to pick over the twisted wreckage of its bones? I thought it would be fun and instructive to take a look at the branding all 22... by Bill Scheel | Nov 4, 2016 | Politics
Local media outlets take a lot of heat for what gets covered and what doesn’t. Here’s a story from this past weekend that shows how reporters get attacked from all sides. Late Saturday night, I was following Twitter and seeing all the national and local media tweets... by Javelina | Oct 14, 2015 | Marketing & Branding, Politics
Former AZ GOP chairman in trouble on Twitter. Former Arizona Republican Party Chairman Randy Pullen is being called a racist on social media. During Tuesday night’s debate, Pullen tweeted: “Yes Black lives matter. The best way to end the slaughter of young Black men...