Political Consulting—Filling in the Missing Pieces of Your Campaign

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admin_label=”Audio Podcast-ENABLE OR DISABLE DEPENDING ON USE” audio=”https://javelina.co/wp-content/uploads/2015/05/ann-kirkpatrick-senate-bid_hn0527_kirkpatrick.mp3″ title=”What Ann Kirkpatrick’s Bid For Senate Seat Means For Democrats, John McCain” artist_name=”Steve Goldstein, KJZZ 91.5″ background_layout=”dark” background_color=”#696969″ title_font=”Roboto||||” title_font_size=”24″ title_font_size_last_edited=”on|desktop” title_text_color=”#ffffff” use_border_color=”off” border_color=”#ffffff” border_style=”solid” title_font_size_phone=”18″ caption_font=”Roboto||||” disabled_on=”on|on|on” disabled=”on” custom_margin=”20px||0px|” custom_padding=”0px||0px|”] [/et_pb_audio][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section admin_label=”Blog Post Content” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” custom_padding=”0px||0px|” padding_mobile=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” fullwidth=”off” specialty=”off” disabled=”off” collapsed=”off” disabled_on=”off|off|off”][et_pb_row admin_label=”Row” make_fullwidth=”off” use_custom_width=”on” width_unit=”on” custom_width_px=”800px” use_custom_gutter=”off” custom_margin=”40px||40px|” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” column_padding_mobile=”on” padding_top_1=”0px” padding_bottom_1=”0px” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”on” parallax_3=”off” parallax_method_3=”on” parallax_4=”off” parallax_method_4=”on” disabled=”off” custom_margin_phone=”0px||0px|” custom_margin_last_edited=”on|phone” custom_padding=”0px||0px|”][et_pb_column type=”4_4″][et_pb_text admin_label=”Blog Post Content” background_layout=”light” text_orientation=”left” text_font=”Roboto||||” text_font_size=”18″ text_font_size_last_edited=”on|tablet” text_text_color=”#696969″ text_line_height=”1.5em” use_border_color=”off” border_style=”solid” custom_margin_last_edited=”on|desktop” disabled=”off” border_color=”#ffffff” custom_margin=”|0px|0px|0px” custom_padding=”|0px|0px|0px” module_class=”blogPostBody linkOnDark listBullets listNumbers blogImageCenter” disabled_on=”off|off|off”] Javelina partner Catherine Alonzo recently sat down with “Getting Elected,” the #1 campaign podcast on iTunes, to discuss the world of political consulting and optimizing a political consultant in your campaign. Here are the highlights:

• Should you hire a campaign manager or political consultant
• Do all campaigns need a political consultant
• The different types of political consultants
• Using your Kitchen Cabinet to subsidize political consulting
• Use your political consultant to fill the “missing pieces of the pie”
• Where do new candidates find the right consultant
• How to choose the right political consultant and setting the expectations
• The consultant is sizing you up as much as you are them—you need to impress the consultant—what are the questions you need to be able to answer
• What should the candidates focus be on
• The things a consultant will be looking for in a candidate
• Keys of a strong candidate
• The big misnomer of mail
• How do you optimize mail in a race
• How do you decide the message on the mail when you send multiple mail pieces
• The campaign bubble—how do you persuade the margin voters
• Mail pricing—how much does it cost
• Inside information on lowering the price of your campaign mail

Reprinted from Getting Elected. [/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section admin_label=”Blog Post Tags and Read More Button-DON’T TOUCH!!” global_module=”35433″ transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” custom_padding=”0px||0px|” padding_mobile=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” fullwidth=”off” specialty=”off” disabled=”off” collapsed=”on” disabled_on=”off|off|off” locked=”on”][et_pb_row global_parent=”35433″ admin_label=”Row” make_fullwidth=”off” use_custom_width=”on” width_unit=”on” use_custom_gutter=”off” custom_padding=”0px||0px|” custom_margin=”0px||30px|” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” custom_width_px=”800px” parallax_2=”off” parallax_method_2=”off” custom_margin_phone=”0px||15px|” custom_margin_last_edited=”on|desktop” parent_locked=”on”][et_pb_column type=”4_4″][et_pb_text global_parent=”35433″ admin_label=”Tag List Using Shortcode” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” module_class=”tag-name tag-list” parent_locked=”on”] [tags] [/et_pb_text][et_pb_button global_parent=”35433″ admin_label=”Button-Read More Blog Posts” button_url=”https://javelina.co/blog/” url_new_window=”off” button_text=”READ MORE BLOG POSTS” button_alignment=”left” background_layout=”light” custom_button=”on” button_text_size=”14″ button_text_color=”#696969″ button_border_width=”0″ button_border_radius=”0″ button_letter_spacing=”3″ button_font=”Roboto||||” button_use_icon=”on” button_icon=”%%3%%” button_icon_placement=”right” button_on_hover=”off” button_text_color_hover=”#f68e1e” button_border_radius_hover=”0″ button_letter_spacing_hover=”3″ button_text_size_last_edited=”on|desktop” button_bg_color_hover=”#ffffff” custom_css_main_element=”margin-left: -8px;” button_letter_spacing_last_edited=”on|desktop” button_letter_spacing_hover_last_edited=”on|phone” parent_locked=”on” disabled_on=”off|off|off” disabled=”off”] [/et_pb_button][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section admin_label=”Blog Author Avatar and Bio: Javelina-DON’T TOUCH!!” global_module=”35432″ transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” custom_padding=”0px||0px|” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off” fullwidth=”off” specialty=”off” disabled=”off” collapsed=”on” custom_css_main_element=”border-top: 4px solid #ffffff;” disabled_on=”off|off|off” locked=”on”][et_pb_row global_parent=”35432″ admin_label=”Row” make_fullwidth=”off” use_custom_width=”on” width_unit=”on” custom_width_px=”800px” use_custom_gutter=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” column_padding_mobile=”on” custom_padding=”0px||0px|” custom_margin=”0px||4%|” custom_padding_last_edited=”on|desktop” custom_margin_last_edited=”on|phone” parallax_2=”off” parallax_method_2=”off” custom_css_main_element=”border-top: 5px solid #f68e1e;” custom_margin_phone=”0px||30px|” parent_locked=”on”][et_pb_column type=”1_3″][et_pb_image global_parent=”35432″ admin_label=”Javelina-Author Headshot” src=”https://javelina.co/wp-content/uploads/2017/02/blog-author-javelina.jpg” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” animation=”off” sticky=”on” align=”left” force_fullwidth=”on” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”40px||0px|” url=”https://javelina.co/our-story/” custom_margin_last_edited=”on|phone” alt=”Blog Author Javelina” module_class=”imageRound blogImgHover” max_width=”200px” custom_margin_phone=”30px||0px|” parent_locked=”on”] [/et_pb_image][/et_pb_column][et_pb_column type=”2_3″][et_pb_text global_parent=”35432″ admin_label=”Javelina Blog Author” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font=”Roboto|on||on|” text_text_color=”#696969″ custom_margin=”40px||0px|” custom_padding=”0px||0px|” module_class=”linkOnDark headLightGray” custom_margin_phone=”0px||0px|” custom_margin_last_edited=”on|phone” parent_locked=”on”]

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[/et_pb_text][et_pb_text global_parent=”35432″ admin_label=”Author Name and Title” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin=”0px||10px|” custom_padding=”0px||0px|” module_class=”linkOnDark authorNameTitle” custom_margin_last_edited=”on|desktop” parent_locked=”on”] Javelina, Bringing Brand Experience to Life [/et_pb_text][et_pb_text global_parent=”35432″ admin_label=”Author Bio” background_layout=”light” text_orientation=”left” text_font=”Roboto||on||” text_font_size=”18″ text_text_color=”#a7a7a7″ text_line_height=”1.5em” use_border_color=”off” border_color=”#ffffff” border_style=”solid” custom_margin_last_edited=”on|desktop” text_font_size_last_edited=”on|desktop” custom_margin=”0px||20px|” custom_padding=”10px||0px|” custom_padding_phone=”0px||0px|” custom_padding_last_edited=”on|phone” module_class=”linkOnDark” parent_locked=”on”] Javelina is a branding and marketing firm that shapes the impacts of brands for corporations, candidates, non-profits and ballot measures. In turn, our clients change the world. We provide a full suite of professional consulting services and creative messaging methods to bring your brand to life. Read more posts by Javelina. 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On every issue. Make Javelina part of your team. 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Let’s chat! 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