by Javelina | Mar 31, 2017 | Marketing & Branding, Podcast Review
Everyone is blogging nowadays. First, it was cool to be a blogger and then it wasn’t cool and now it’s cool again. Is it worth it to start a blog for your company – or for yourself, for that matter? According to Mike Allton, Chief Marketing Officer at The... by Nicole Underwood | Feb 10, 2017 | Marketing & Branding
This is extreme marketing at its finest — and it works. During last week’s Super Bowl LI, over 100 million people tuned in to watch the live action of their favorite football teams. It is a popular American tradition for sports lovers, synonymous with gathering around... by Ariel Reyes | Feb 3, 2017 | Marketing & Branding
Dive into the new(ish) science behind marketing with behavior economics and how it affects your every day decisions If you’re like many people, you may think marketing is one part guesswork, one part black magic, with a sprinkle of luck and a dash of common sense –... by David Waid | Dec 5, 2016 | Marketing & Branding
Photo Credit, top “Carly for America” stickers: politico.com You might want to put this election behind you, but why not pause a moment to pick over the twisted wreckage of its bones? I thought it would be fun and instructive to take a look at the branding all 22... by Catherine Alonzo | Dec 2, 2016 | Marketing & Branding
Robust agenda for the 5th annual Campaigns & Marketing Summit in Washington, D.C. Get a first-hand look into this year’s #CAMSummit2016, with takeaways from the world’s greatest and brightest political and marketing brains. The advent of 21st Century campaigning... by Catherine Alonzo | Nov 18, 2016 | Community, Politics
Photo Credit, “I’m With her.”: Wikimedia Commons I woke up late on the Wednesday morning after election day, slightly hungover and not feeling very much. It’s not what I expected. The late night and slightly hungover feeling I expected; but, I thought I’d wake up with... by Catherine Alonzo | Oct 21, 2016 | Podcast Review, Politics
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