OUR STORY

Meet the Javelinas

OUR JAVELINA HERD IS FULL OF THE BEST TALENT IN PHOENIX

We’re hard-working, driven to win, and passionate about progress. Among our many core values, we like to have fun! Take a gander at our own stories and the places we like to share them.

Photo Credit: Jesse Rieser, courtesy of The McKinley Club

  • Catherine Alonzo
    Catherine Alonzo
    CEO & Founding Partner
  • Bill Scheel
    Bill Scheel
    Founding Partner
  • David Waid
    David Waid
    Founding Partner
  • Nicole Underwood
    Nicole Underwood
    Client & Marketing Manager
  • Paloma Ibañez
    Paloma Ibañez
    Director of Nonprofit & Business Services
  • Alana Campbell
    Alana Campbell
    Operations Manager
  • Ariel Reyes
    Ariel Reyes
    Client & Sales Manager
  • Michael Romero
    Michael Romero
    Client Manager
  • Michelle Thomas
    Michelle Thomas
    Client Associate
  • This Javelina Could Be You
    This Javelina Could Be You
    Learn More About Joining Our Herd

Javelina’s Values

Fun Kindness Equality Integrity Teaching and Learning Community Doing things differently Pushing harder than ever before
Working together and with accountability Diversity

Javelinas in Action

Javelina Partner David Waid Brings Inspired Branding and Marketing to the Team
Javelina Associate Michael Romero Brings the Prop 206 Brand to Life
Javelina Associate Michelle Thomas Developing Branding and Marketing Strategy
Javelina Associate Paloma Ibanez Brings AWEE Brand to Life
Javelina Associate Ariel Reyes in Group Branding and Marketing Session

Join the Herd

We’re always looking for top-notch talent. Currently, there are no job openings available but keep on the look out for future openings!

Are you interested in interning with our winning team? We’d love to hear from you! Email your resume and writing samples to paloma@javelina.co.

Across every platform. On every issue. Make Javelina part of your team.

Ready to bring your brand experience to life? Let's chat!
800 N. 1st Avenue
Phoenix, AZ 85003
Map to Javelina's Office in Downtown Phoenix
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Catherine Alonzo
CEO & Founding Partner

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“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” —Maya Angelou

Mission

To leave the world a kinder and more equal place than it was when I entered.

Little Fact

Discovering the secret, lesser-known language and etiquette differences between the UK and the US usually involve moments of great embarrassment for me.

Values

Kindness
Equality
Teaching and learning

Favorite Location

Bridle path — Running keeps me centered. No matter where I am in the world, as long as I can run, I can feel at home.

Bill Scheel
Founding Partner

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“Mind precedes all mental states… If with a pure mind a person speaks or acts, happiness follows her like her never-departed shadow.” -Buddha

Mission

Be intentional… do good… work hard… spread love.

Little Fact

My favorite yoga poses are Warrior II and Child’s Pose.

Values

Community
Doing things differently
Diversity

Favorite Location

My downtown Phoenix home — I’ve lived here for 23 years and it represents my personality and my community.

David Waid
Founding Partner

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“Must an auteur know Z before he sets down A? How limiting—surely it was in the LMNOP’s that the very best Z’s were born. You had to give yourself something to work with, even if there were many blanks ahead, must wrestle with the LMNOP’s, trusting your talent to find Z.” —Peter Abrahams, The Tutor

Mission

To empower others and give them confidence in the spectacular light they have within. I will strive to create things of beauty to combat the dark.

Little Fact

My animal is the Cambodian Deadly Viper Ghost Yak.

Values

Having fun
Kindness
Teaching and learning

Favorite Location

Phoenix Art Museum — I love the creative spirit.

Nicole Underwood
Client & Marketing Manager

“Why, sometimes I’ve believed as many as six impossible things before breakfast.” —Lewis Carroll

Mission

To embrace and encourage inclusivity, kindness and compassion, to invest in communities and develop spaces of creativity where we celebrate our differences.

Little Fact

I believe pie should be its own food group.

Values

Kindness
Equality
Doing things differently

Favorite Location

Downtown Phoenix alleyways — These unconventional passageways are great ways to explore the city and discover something new.

Paloma Ibañez
Director of Nonprofit & Business Services

“And I say to my heart: rave on.” —Mary Oliver

Mission

To see new places, be uncomfortable, grow, and be wise enough to walk away.

Little Fact

I am spectacularly clumsy!

Values

Having fun
Community
Kindness

Favorite Location

ThirdSpace — The name of this place comes from a community concept called “third place”; that is philosophy I subscribe to.

Alana Campbell
Operations Manager

“Whatever the problem, be part of the solution. Don’t just sit around raising questions and pointing out obstacles.” – Tina Fey

Mission

Use my time, skills, and talents to impact positive change in my community while encouraging and inspiring others to do the same.

Little Fact

I’m 59 inches tall.

Values

Teaching & Learning
Integrity
Working harder than ever before

Favorite Location

The Lustre Rooftop Bar at Hotel Palomar in downtown Phoenix. The view of downtown Phoenix is spectacular and is a reminder of what downtown Phoenix has become – a fun, vibrant, creative, and diverse community where people like me want to live, work and play.

Ariel Reyes
Client & Sales Manager

“…it may be necessary to encounter the defeats, so you can know who you are, what you can rise from, how you can still come out of it.” —Maya Angelou

Mission

In all aspects of my life, I want to leverage my skills and abilities in a positive way that contributes to those around me.

Little Fact

My animal is a Zoboomafoo. Don’t ask.

Values

Integrity
Equality
Teaching and learning

Favorite Location

Disneyland — Because hope and wonder

Michael Romero
Client Manager

“Darkness cannot drive out darkness: only light can do that. Hate cannot drive out hate: only love can do that.” —MLK

Mission

To uplift those around me and motivate them to do the same.

Little Fact

My animal is the capuchin monkey I got pretty good at making monkey noises as a kid.

Values

Having fun
Teaching and learning
Working harder than ever before

Favorite Location

Rositas Place — Family, tradition, and culture — 4 generations of my family have been coming here for celebration, laughs, and love for each other.

Michelle Thomas
Client Associate

“Doing the right thing takes courage and strength, at least that’s what I’ve heard.” —Blair Waldorf

Mission

To embrace every opportunity to bring about positive social change by being active in the community and fostering compassion and self-awareness.

Little Fact

Pizza and politics are my favorite pastimes.

Values

Having fun
Kindness
Doing things differently

Favorite Location

The Vintage 45’s Phoenix skyline — I’ve fallen in love with DTPHX while being a part of Javelina. It’s a place where I want to become a leader and make an impact.

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